A hot debate indeed!
The future of outsourcing is a hotly discussed topic ever since it started and the debate is still on. The recent slowdown in the US and Europe has brought into focus the outsourcing debate with respect to unemployment and economic compulsions in these countries. American president Obama’s recent speech has added fuel to fire notwithstanding his intentions being dismissed as election oriented. With specific reference to India, in addition to already existing apprehensions, the addition of competitors like Philippines, Vietnam, and even China have made the subject more intriguing.

Indian strength
Still, India remains a favored destination due to its strategic time location and over half of the Fortune 500 companies use Indian software services. The internal scenario remains competitive as ever. The cost factor is propelling more outsourcing firms towards India. In turn, to offset any negatives on the cost front posed by emerging BPO competitors like the Philippines, delivery centers have now started blooming among smaller cities and towns in contrast to a few metros a few years ago. Also, diversification and new areas of business are being witnessed in the form of account outsourcing, legal process outsourcing, and banking management outsourcing. Even companies that are averse to outsourcing their work to India expect BPO concerns here to take up more expansive domains and contribute more towards decision making processes, in a way redefining the outsourcing principle and making it look more comprehensive and efficient.
The changing “looks” of Indian BPO
In any case, the outsourcing scenario looks only brighter for the Indian BPO players and young techies in particular. Entering and diversifying into unexplored regions in Europe and China are spelling exciting prospects for zealous entrepreneurs here. Also the latest trend is the unique “Swadeshi” or Gandhian innovation that young professionals are willing to adapt, i.e. transitioning from manning the back offices for Western clients to owning front offices, which are 100% Indian. These will cater to Indian needs and offer creative and feasible solutions to Indian problems and needs of the Indian markets. This has brought alive and kicking the meaningful implementation of IT in much needed sectors like agriculture, scientific research, and infrastructure. Thus, including more business and decision oriented processes to fall under the ambit of outsourcing agenda has transformed “outsourcing” into more of a burden sharing and mutually beneficial exercise. From the way things look, Indian BPOs are poised to go even higher on the growth chart in the coming years.
Note: The article is based on market news and views and does not reflect the author’s opinion.
Article by
K. Muthukumaran
Senior Technical Writer



